Devpost uses UTMs to track the registration to submitter conversion rate. This report will tell you the percentage of registrants that submitted via the UTM Source, UTM Medium, UTM Campaign, and UTM Content.
Note: UTMs are tracked for most registrants, but the report excludes registrants who block tracking in their browser, are EU users opted out of tracking, or are auto-invited as teammates to a submission and therefore did not follow the trackable registration flow.
To view the conversion data, navigate to the manage area of your hackathon then click Manage hackathon > Metrics. In this view, you’ll see your hackathon’s dashboard.
Under the Export submission and registrant data section, select the Conversion data report, specify the date range for your data, and click the blue Generate report > Download report buttons and a .csv file of the conversion data will be available for you.
How can I use the Conversion data Report?
This report may help you receive a better understanding of where your registrants are hearing about the hackathon, which could aid in your marketing efforts.